Behavioral Economics in UX and AI-Enhanced Design

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Apply behavioral economics, nudging & AI to design ethical, habit-forming digital products—includes final project.


What you will learn

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Apply behavioral economics principles to improve UX decision-making and product design.

Use AI-driven personalization and feedback loops to influence user behavior ethically.

Design habit-forming experiences using nudging, framing, and commitment strategies.

Build a real-world habit-tracking app with HTML, CSS, and JavaScript to apply key concepts.

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